With the arrival of the summer of 2026, Saudi cities will be adorned with a bouquet of entertainment and cultural festivals and events suitable for all family members. From Riyadh to Jeddah, the Kingdom will experience a season packed with activities that combine entertainment, culture, and shopping.
High turnout for Riyadh Season events
Riyadh Season’s latest edition witnessed a massive public turnout, attracting millions of visitors from within the Kingdom and abroad. The events range from musical concerts and theatrical performances to sports activities and interactive experiences, making the Saudi capital a global tourist destination.
The organizers launched the digital WBK card as a quick solution for entering events and enjoying various experiences, making it easier for visitors to move between different locations and take advantage of exclusive offers and discounts.
Top summer festivals in Saudi Arabia 2026
- Jeddah Season: Coastal events combining entertainment, shopping, and global cuisine, with a stunning waterfront offering amazing shows.
- Riyadh Summer Season: Continuation of events in the capital with global performances and innovative entertainment experiences.
- Eastern Province Summer Festival: Activities on the beaches of Khobar and Dammam, including water sports and cultural performances.
- Taif Season: A family destination in the Saudi summer with heritage and entertainment events in moderate weather.
- Abha Summer Festival: A unique experience in the Asir highlands with cultural and artistic events and tourist attractions.
Event tickets — everything you need to know
Event tickets can be booked through official platforms:
- WeBook app: The official platform for booking tickets for Riyadh Season events and all major events.
- PlacePass website: For booking tourism and entertainment activities.
- Digital WBK card: Provides quick access and exclusive offers for cardholders.
Events suitable for all ages
Saudi festivals are characterized by their great diversity, where you can find:
- Dedicated children’s areas with games and interactive workshops
- Global theatrical and cinematic performances
- Restaurants and cafes offering the most delicious cuisines from around the world
- Heritage markets showcasing handicrafts and local products
- Musical and cultural performances by Arab and international stars