In an event awaited by tech enthusiasts worldwide, Samsung today launched its annual Galaxy Unpacked 2026 conference, unveiling next-generation foldable phones and the first true AI-powered smart glasses. The event, held today on July 11, 2026, marks a turning point in the world of smart devices, especially with the strong focus on integrating artificial intelligence into everything.
What did Samsung unveil? 👇
The conference was packed with surprises, the most notable of which were:
- Galaxy Z Fold 7: A foldable phone with a larger screen, a slimmer design, and improved hinges that resist dust and water. Samsung said goodbye to the annoying screen crease found in previous models.
- Galaxy Z Flip 7: A sleek design with a larger external screen that supports running apps even without opening the phone.
- Samsung Galaxy Glasses: Samsung’s first smart glasses with built-in cameras and an AI-powered assistant that can instantly translate conversations for you, take photos, and provide information about your surroundings.
- Galaxy AI 2.0: A major update to the AI platform that can summarize documents and messages, professionally edit photos and videos, and provide real-time call translation.

Smart glasses… what’s the difference? 🕶️
The glasses unveiled by Samsung are not just cameras you wear on your face. No, these are fully integrated smart glasses with a processor, cameras, microphone, and speakers—all hidden within a frame that looks like ordinary glasses. You can ask it, “What’s this building?” and it will provide information about it, or you can ask it to translate what someone in front of you is saying, and even record a video with a simple voice command.
The concern for some is privacy. So, if everyone is wearing glasses with cameras, how do I know if someone is recording me? Samsung confirmed that the glasses have a small light that turns on when the camera is active, and the system prevents secret recording.
What does this mean for Saudi Arabia? 🇸🇦
Saudi Arabia is one of the largest tech markets in the region today. Samsung always launches its products in the Saudi market alongside its global debuts. With Vision 2030 and the digital transformation, new technologies like smart glasses and foldable phones are finding fertile ground in Saudi Arabia:
- Saudi consumers are among the top smartphone users globally
- Smart glasses are particularly useful for pilgrims and Umrah performers with real-time translation
- AI supports the “Smart Government Services” initiative
- Samsung has offices and service centers in all major Saudi cities

Key points 🎯
- Better durability: The new generation of foldable phones is stronger and lighter than before
- AI everywhere: Even the camera and notebook have become “smart”
- Glasses that change the game: Samsung’s first real step into the world of smart glasses
- Privacy is a priority: Alert lights and strict controls on recording
- High price: But within reach of the upper middle class (around 4,000–7,000 SAR)

❓ Frequently Asked Questions
Who needs foldable phones and smart glasses?
Anyone who loves new technology, especially professionals who want a large screen in a small device, and innovation enthusiasts who want to try the latest tech. Smart glasses are particularly useful for travelers, professionals, and anyone who wants hands-free access to information.
Travelers, businessmen, and students.
Where are new Samsung products available in Saudi Arabia?
Expected to be available shortly after the conference at all official Samsung showrooms and authorized distributors in Riyadh, Jeddah, and Dammam, as well as the online store samsung.com/sa.
What are the prices of foldable phones and smart glasses?
Expected price for Galaxy Z Fold 7 starts from 6,999 riyals, and Z Flip 7 around 4,299 riyals. As for smart glasses, they are expected to be around 3,000-4,000 Saudi riyals. Prices are approximate until the official announcement.
How long does it take to charge these devices?
The new foldable phones support fast charging with 45 watts, charging 50% in less than 30 minutes. The smart glasses charge wirelessly and last 8-10 hours of continuous use.
How do I start using Samsung smart glasses?
After purchasing the glasses, charge them, turn on Bluetooth, and connect them to a Samsung phone via the Galaxy Wearable app. Then, select Arabic language and learn to control voice commands in Arabic. Everything is easy and does not require technical expertise.
