In an event anticipated by tech enthusiasts worldwide, Samsung today launched its annual Galaxy Unpacked 2026 conference, unveiling new foldable phones and its first true smart glasses powered by artificial intelligence. The conference, which took place today, July 11, 2026, marks a turning point in the world of smart devices, especially with the significant focus on integrating artificial intelligence into everything.
What did Samsung unveil? 👇
The conference was full of surprises, most notably:
- Galaxy Z Fold 7: A foldable phone with a larger screen, a thinner design, and an improved hinge that resists dust and water. Samsung said goodbye to the annoying screen crease that was in previous versions.
- Galaxy Z Flip 7: A sleek design with a larger external screen, supporting app operation even without opening the phone.
- Samsung Galaxy Glasses: Samsung’s first smart glasses with embedded cameras and an AI-powered smart assistant that can translate conversations in real-time, take photos, and provide information about your surroundings.
- Galaxy AI 2.0: A major update to the artificial intelligence platform, which can summarize documents and messages, professionally edit photos and videos, and provide real-time translation for calls.

Smart glasses.. what’s the difference? 🕶️
The glasses Samsung unveiled are not just a camera you hang on your face. No, this is a fully integrated smart glasses with a processor, cameras, microphone, and speakers, all hidden in a frame that looks like regular glasses. You can ask it “what’s this building?” and it will give you information about it, or ask it to translate someone’s speech in front of you, or take a video with a simple voice command.
The issue that worries some people is privacy. So, if everyone is wearing glasses with cameras, how do I know if someone is taking a picture of me? Samsung confirmed that the glasses have a small light that turns on when the camera is working, and the system prevents hidden photography.
What does this mean for Saudi Arabia? 🇸🇦
Saudi Arabia is today one of the largest technology markets in the region. Samsung always launches its products in the Saudi market with the first global releases. With Vision 2030 and digital transformation, new technologies such as smart glasses and foldable phones will find fertile ground in Saudi Arabia:
- Saudis are among the highest consumers of smartphones worldwide
- Smart glasses are very useful for pilgrims and Umrah performers with real-time translation
- Artificial intelligence supports the “Smart Government Services” initiative
- Samsung has offices and maintenance centers in all major Saudi cities

Important points 🎯
- Better durability: The new generation of foldable phones is stronger and lighter than before
- Artificial intelligence everywhere: Even the camera and notebook have become “smarter”
- Glasses are changing the game: Samsung’s first real step into the world of smart glasses
- Privacy is a priority: Warning lights and strict controls for photography
- The price is high: But it’s within the reach of the upper-middle class (around 4000-7000 riyals)

❓ Frequently asked questions
Who needs foldable phones and smart glasses?
Anyone who loves new technology, especially professionals who want a large screen on a small device, and innovation enthusiasts who want to try the latest technology has to offer. Smart glasses are suitable for
Travelers, businessmen, and students.
Where are Samsung’s new products available in Saudi Arabia?
Expected to be available shortly after the conference at all official Samsung showrooms and authorized distributors in Riyadh, Jeddah, and Dammam, as well as the online store samsung.com/sa.
What are the prices of foldable phones and smart glasses?
Expected price for Galaxy Z Fold 7 starts from 6,999 SAR, and Z Flip 7 around 4,299 SAR, while smart glasses are expected to be around 3,000-4,000 SAR. Prices are approximate until the official announcement.
How long does it take to charge these devices?
The new foldable phones support fast charging with 45 watts, charging 50% in less than 30 minutes. Smart glasses charge wirelessly and last 8-10 hours of continuous use.
How do I start using Samsung’s smart glasses?
After purchasing the glasses, charge them, turn on Bluetooth, and connect them to a Samsung phone via the Galaxy Wearable app. Then, select Arabic language and learn to control voice commands in Arabic. Everything is easy and does not require technical expertise.
